10. The Law of Connection: Leaders Touch a Heart Before They Ask For a Hand.

Points of the Principle

Great leaders instinctively know that to lead successfully, they have to touch

people's hearts. Moving people into action requires moving them with emotion.

Leaders with the power of connection can reach out to individuals as well as

audiences.

Leaders Who Lived Out the Law

Elizabeth Dole is John Maxwell's pick for a leader with the power to connect. She is a

skilled communicator with the ability to develop rapport with the audience. In the

campaign trail, she projected warmth and approachability. She attracted and

inspired followers.

Show business and political personality Sonny Bono, Southwest Airlines CEO Herb

Kelleher, and the charismatic Ronald Reagan knew how to touch people's hearts

before they asked for their hands. They had the power of connection.

Pointers for Practice

There's an old saying, “To lead yourself, use your head; to lead others, use your

heart. That describes the nature of the Law of Connection.